|
Sponsorship
Sponsorship is a contractual relationship between yourself and your sponsor. Sponsors traditionally are corporations and businesses located in your area. Commonly they use the opportunity of sponsorship to increase their profile and promote themselves within a target market and, through their association with organizations such as yours, establish themselves as good corporate citizens. Therefore the more you can contribute to this end the more valuable your sponsorship will become to the sponsor.
The manual shows you how to develop value for a sponsor using Victoria’s engagement, how to approach a sponsor and a list of potential sponsors in your community. |